Our trade partners have been busy, and our design team has been mapping the latest trends in custom stationery. We’ve noted that many companies increasingly turn to customised stationery to express their brand identity, build client relationships, and convey professionalism.
In 2024, the latest trends in custom stationery are all about combining elegance with sustainability, showcasing unique textures, modern colour palettes, and innovative designs that resonate with contemporary corporate aesthetics. In this article, we examine the trends and how trade partners can stay ahead by offering the most sought-after designs to their clients.
Earthy tones and muted colours
There is a noticeable shift towards earthy tones and muted colour palettes. Think shades of sage green, terracotta, dusty blue, and warm neutrals like beige and taupe. These colours convey a sense of calm, professionalism, and sustainability—which is highly valued in today’s corporate culture. For trade partners, offering a range of stationery options in these trending hues can cater to businesses looking for a fresh, modern look that aligns with their eco-conscious values.
Along with the colour shifts, texture has become a key element in custom stationery design. Textured papers and recycled fibres are gaining popularity for their sophisticated feel and sustainable appeal. Unique finishes like soft-touch lamination, embossing, debossing, and foil stamping provide additional layers of luxury and depth to stationery items. Trade partners that can offer their clients various finishing options can differentiate them from competitors and appeal to clients seeking a premium touch.
Sustainability is a focus for most companies
Sustainability has moved on from just a trend; nowadays it is a fundamental requirement for many businesses. Companies increasingly seek custom stationery that aligns with their sustainability goals, such as recycled papers, biodegradable materials, and eco-friendly inks. The demand for green stationery solutions is stronger than ever. The eco-friendly movement has influenced the minimalist trend that we see happening. The new version of minimalism is not about being plain; it’s about being purposeful. Designs feature clean lines, ample white space, and strategically placed branding elements that reflect a company’s core values and identity. There is also a growing preference for modern typography and subtle geometric patterns that add a contemporary flair without overwhelming the design. Trade partners can help clients achieve this balance by offering design services focusing on clean aesthetics, custom typography, and elegant patterns conveying professionalism.
Bespoke stationery solution specialist
Acme Preston is a trade partner specialist for bespoke stationery solutions. We stay ahead of our competitors by regularly researching emerging trends in design, materials, and printing techniques to offer clients fresh and relevant options. We make sustainability a core part of our product range enabling our trade partners to educate clients on the benefits of eco-friendly options. Our customised options from paper textures and colours to unique finishes and bespoke designs, cater to diverse client needs and branding desires.
Our trade partners can capitalise on trends by offering highly customised services. They collaborate with skilled designers and provide options for small-batch production runs. This approach allows our trade partners to create unique stationery that aligns with their clients’ branding strategy.
Our 60 years of experience in delivering quality products and competitive prices is why we are recognised as Australia’s leading stationery business for customised materials.
Talk to one of our team members about our customisation service and why we deliver on our promise the first time every time.